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Patent Description: Interactive lifestyle reinforcement games methods
Developed a system of digital tools which enabled customers to take control of daily routines to better manage their weight loss efforts. The premise was for a customer to "master" key routines and adopt them into their everyday life - such as drinking 8 glasses of water per day. It included a series of repetitive tasks with trackers and reminders that resulted in the establishment of new behavior patterns. The potential fatigue from the repetitiveness was made more enjoyable from adding gamification to the experience.
There were 750k followers actively engaged in the experience.
See explainer video of experience.
1. Your "routines" appear on the home page
2. Tutorials and demos to learn how tool works
3. Choose up to 3 routines to master
4. Check-in and track your progress
5. Planning tips to ensure you stick to your routines
Video
Weight Watchers Routines explainer video
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